RBR PAPERS LLP

About The Company

RBR Paper LLP is a leading manufacturer and supplier of various paperboard products in India. They specialize in products such as Kappa Board, PE Coating Board, Grey Board, among others. As a key player in the paperboard industry, their objective was to improve their online visibility and organic search rankings on critical keywords related to their products.

Client Requirements

RBR Paper LLP aimed to secure top rankings on Search Engine Results Pages (SERPs) for essential keywords including “Kappa Board,” “Kappa Board Manufacturer,” “PE Coating Board,” “Grey Board,” and other relevant terms.
Their goal was to enhance brand visibility, attract more qualified traffic to their website, and ultimately increase inquiries and sales through organic search.

Our solution

To address RBR Paper LLP’s SEO objectives, we developed a comprehensive strategy tailored to their industry and competitive landscape

Keyword Research and Strategy:
Conducted in-depth keyword research to identify high-value keywords with significant search volume and commercial intent related to paperboard products.

On-Page Optimization:
Optimized existing website content and structure to align with target keywords. This included improving meta tags, headings, and content relevance to enhance organic search performance.

Technical SEO Audit and Implementation:
Conducted a thorough technical SEO audit to identify and fix issues affecting crawlability, indexation, and site speed. Implemented necessary technical improvements to ensure a search engine-friendly website.

Content Development and Optimization:
Created new, SEO-optimized content focusing on product descriptions, benefits, and educational resources related to paperboard products. Developed a content calendar for ongoing updates and blog posts to drive engagement and improve search rankings.

Link-Building Strategy:
Implemented a strategic link-building campaign to acquire high-quality backlinks from authoritative websites within the paperboard and related industries. This helped to improve domain authority and enhance search engine rankings.